By connecting to the GPS network, the new Astron adjusts at the touch of a button to your time zone* and, by taking all the energy it needs from light alone, never needs a battery change.
The SEIKO Premier collection combines classically refined inspiration with subtly modern expression. The Premier design is inspired by the eternal beauty of neo-classical architecture. Each Premier case has the solidity and grace of a Palladian villa and each dial has a depth of sculpted detailing that draws its inspiration from the architraves of a Greek temple.
The Presage collection draws its inspiration from Seiko’s heritage in mechanical watchmaking, which stretches all the way back to 1913 and the celebrated Laurel which was Seiko’s, and Japan’s, first ever wristwatch. These timepieces are fine watchmaking from Japan. Perfect for the well-dressed gentleman.
Sea, Land and Sky.\nSEA: From the first diver’s watch released in 1965, Seiko has been exceeding expectations for divers with its innovative technology. LAND: For any person challenging the vast earth, a reliable partner with expert knowledge is essential. SKY: A powerful timepiece that encompasses all elements necessary to take control of the sky.
Seiko's cutting-edge innovation has made possible a continuous stream of world's first watches.
For over 50 years, Seiko 5 Sports has delivered consistently high levels of reliability, durability, performance and value that have endeared it to lovers of mechanical watches worldwide. Today, with the creation of a new design and a broad new collection, this much loved timepiece is re-born. Welcome to the new Seiko 5 Sports, a collection with all the same values but a fresh new look.
Seiko watches was founded in 1881 as Seikosha (which roughly translates to House of Exquisite Workmanship) by Kintaro Hittori. Remarkably Seiko is still owned by the same family. Shinji Hattori is the great grandson of Kintaro and the current President.
Seiko are unique in the watch industry in that they create absolutely everything required to make a high end timepiece in-house, including cases, sapphire glass, luminosity material and everything required to create the movements. So quality assurance is guaranteed throughout the range. Seiko watches, and indeed the company at it's very core are also incredibly innovative, having created the first quartz movement, the first automatic Chronograph, the Kinetic movement and the proprietary Spring Drive movement, to name a few. This Japanese brand can compete with any of the Swiss brands at any given price point. AMJ Watches are making purchasing one even easier, with 0% interest free finance on many Seiko watches.
See also, the Swiss-watch challenging sister arm of Seiko, Grand Seiko.